Impact by Radius (formerly Impact Radius) enables companies to consolidate their partnerships (such as managing influencers alongside traditional affiliates) on a single intelligent software platform. Below is our impartial impact radius review.
Impact Radius simplifies the process of recruiting, tracking, and paying all of your partners. Huge companies are now using the platform such as Coinbase, as well as well know marketing automation SaaS companies such as Drip or Leadpages.
Brands working with affiliate marketers get to enjoy next generation insights and workflows for managing their sites, bloggers and
Below are some of the features of Impact by Radius:
New affiliates get greeted with this sign up page. If they already have an account as are already promoting other merchants who use the Impact platform they can simply click the button ‘I already have an account’.
Impact gives companies the ability to set different terms on signup payments vs transactional payments. With Coinbase, they selected $0 payments for signup but 50% payments for the first 3 months for transactions:
Once affiliates are signed up they can visit the ‘Brands’ section inside their dashboard and find other offers to promote. There is a handy ‘New Brands’ section that lists well known companies such as Wealth Front and Lastpass along with a summary of their payout.
Impact does not provide pricing information on their site, instead you need to Request a demo.
Affiliate software products give companies an ability to reliably track which affiliate sent traffic that generated a sale, in real-time. They also give affiliates the ability to reliably assess how successful their different affiliate campaigns are performing.
The most common ways these software companies track are through cookies.
A company gives its affiliates a tracking link which comes with a unique affiliate ID. When a potential customer (who the affiliate sends) clicks on their link, the affiliate ID is stored on their browser as a cookie for a short period of time, such as 30 days.
This means that even if the customer does not initially purchase but comes back a week later to complete the purchase, the person is still attributed to the original affiliate ID, sometimes even if a 2nd affiliate reaches out to the same person who clicks.
In order for this magic to work, a conversion pixel is placed on the companies thank you page that loads when a customer has purchased. As such, when a person clicks through an affiliate link and eventually reaches the confirmation page, the pixel tracks this event within the affiliate software being used as a sale or lead.
Cookies are normally only tracked within the specific browser, so if the person completes the transaction in a different browser, it will not be tracked.
According to the technology search engine Datanyze, Refersion is currently running on twice as many websites as Lead Dyno – but does that make it best?
Well according to Lead Dyno it’s not even close as in the video below!
Both software affiliate products share the accolade of being the highest rated apps on the Shopify store, however what they don’t share is their pricing model.
Put another way, Refersion has unlimited visits each month to your ecommerce store however has different level pricing plans where your have to pay more for the most advanced features wheres Lead Dyno includes all their features with every plan.
What’s your preference with Refersion vs Leaddyno? Let us know in the comments below 🙂
It has a wide customer base, not focussing on targeting either SaaS or ecommerce companies, rather the whole market including service and lead based companies.
It integrates with iver 170 CMS, payment gateways and shopping carts and powers over 30,000 affiliate programs such as Lastpass, Onnit and SpyFu.
Installation takes just 30 seconds and free setup with a real human is included with all their plans. The software offers real time reporting.
The software powers many of the software products I use and also promote as an affiliate such as Ninja Outreach. When you log you are greeted with a well laid out dashboard below which shows commissions, clicks & impressions and any news you want to push to your affiliates.
Under the Promotions tab in the side, you reach campaigns which offer banners and links, directlink URLs, ad channels an affiliate link protector (for cloaking) and reports.
The Reports tab gives your affiliates a detailed breakdown of their efforts to promote your product, offering both click through rate and sales conversion rate which is extremely valuable information that affiliates do not get in most other affiliate programs.
Pricing starts from $97/m on their Pro plan for unlimited affiliates and 1M tracking requests a month.